(Read in entirety at Mobile Marketer or Mobile Commerce Daily.)
It is the season of love. And if you are among the 57 percent of brands or 67 percent of agencies investing in iOS and Android applications this year, you … Read More
Super Bowl XLVI was the first big game to occur in the post-PC mobile era. Mobile consumers delivered big numbers all night long. Were advertisers ready to take advantage?
In this month’s Search Engine Land column, I breakdown the key … Read More
(Read in entirety at Search Engine Land. Published 2012)
By now, you may have already put Super Bowl XLVI in the history books. But let’s remember: this was the first to occur in the post-PC mobile era. (It was supposed to … Read More
(Read in entirety at Multichannel Merchant. Published 2012)
You’ve got iOS and Android apps. You already know discovery in the App Store and Android Market is a challenge. Now there’s a powerful new channel consumers can use to find and … Read More
Happy belated New Year’s readers! In my newest Search Engine Land installation, I am proposing 10 cutting-edge mobile search and social resolutions every marketer should consider and implement to connect with mobile consumers in 2012 and beyond.
Check it out! … Read More
Ever wonder why big brands like Amazon, eBay, or Groupon, have their mobile apps ranked prominently on page 1 of Google, while your bundle of awesomeness remains hidden in the bowels of the App Store and/or Android Market?
Read this … Read More
(Read in entirety at Search Engine Land. Published 2011.)
Retail brands with popular mobile apps are benefiting tremendously this holiday season from prominent mobile app visibility in Google’s organic search results.
Search for Groupon, eBay, Amazon, Target, QVC or … Read More
Posted by Brian Klais
Google has made huge strides lately indexing and displaying iOS (and Android) app profile pages within the regular search results. But curious minds want to know: just how is Google’s algorithm treating iOS apps listed among … Read More
