In just a few short years, Snapchat has quickly become a very important marketing channel for all types of advertisers. In Q2 2021, the company added 13 million daily users, a 23 percent increase from one year prior. That means 293 million people use Snapchat every day around the world, up from 173 million this time four years ago. Twitter reported 206 million daily users in the second quarter, by comparison. Snap’s revenue also soared 116 percent to $982 million, making it a faster growing business than Twitter or Facebook.
Deep linking to your profile from different marketing channels including email, display advertising and paid search cab help you grow your Snapchat audience quickly.
Pro Tip: Want to link to your mobile app from Snapchat? It’s easy with a deep linking platform like URLgenius which is a platform designed for marketers and agencies lets you create a link to just about any app. You don’t need SDKs or development resources and you’ll get some cool reporting. You can even track installs and pass tracking parameters for attribution. Start by entering the App Store or Google Play link to our app in the box provided on the URLgenius homepage.
Deep link to Snapchat from any channel
Marketers just getting started with Snapchat may not know what percentage of their audience is using the social network. Knowing that number is important for measuring the success of your efforts as you start to promote your Snapchat profile content and stories. A simple way to estimate Snapchat usage among your customers and prospects is to link to your Snapchat profile from your email campaigns, display advertising and other marketing channels.
When you update the link to your Snapchat profile with URLgenius, you will have access to a wide range of insights including visitors, clicks and Snapchat app opens by platform, device and channel.
Deep link to Snapchat from any channel and track app opens.
www.snapchat.com/add/username where “username” is your Snapchat profile name.
Create a link to your Snapchat profile for use in any channel.
Link to Snapchat profiles from email, display, paid search.
How to link to Snapchat profiles from any channel.
How to create deep links to Snapchat
Copy your URLgenius Snapchat link and paste it in any channel.
How to use URLgenius links for Snapchat.
URLgenius Deep Linking Metrics for Snapchat
You can login to URLgenius anytime to understand how much Snapchat engagement you’re driving.
Deep linking metrics for Snapchat
Deep linking analytics for Snapchat via URLgenius
Deep linking analytics for Snapchat via URLgenius
When you compose a URLgenius link, you will also instantly create a QR code that will be available on the settings page. Use the QR code to link to your Snapchat profile from printed and other offline materials. URLgenius also lets you create QR codes that link directly to the Facebook and Instagram.
Login now and get started.
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