It’s 2022, and by now (courtesy of the recent pandemic), we are all familiar with QR codes and how to use them. What was once a cool way to save time is now an essential enterprise solution that is taking the … Read More
Instagram has exceeded all expectations when it comes to its status as a trailblazing app. Once upon a time, it was just a virtual space where people could upload their mobile photos in a square frame (1:1 aspect ratio), add different … Read More
It’s amazing how quickly Spotify became a powerful music streaming platform for millennials. Daniel Ek founded the platform in 2006 with the main goal of stopping people from stealing music and helping artists get more fair pay. And now? It … Read More
So you have a YouTube channel and, naturally, you’re looking to increase your subscribers. You’ve gone down the typical routes, i.e., promoting your YouTube channels and videos via other platforms such as Instagram and TikTok (which is great!), through email marketing, … Read More
Introduced to the world in 2010, Instagram went from creating ripples in the social media world to transforming into a tsunami to contend with (to the point that Facebook bought the company for $1 billion less than two years after its … Read More
Marketers all know that social media marketing done right is an effective way to promote your business or brand. It gives you the platform to connect with customers directly and build a loyal following over time.
So whether you’re a business … Read More
Do you use Amazon Attribution tags on your ‘off-Amazon’ to Amazon initiatives? This case study is about using URLgenius app deep links to open the Amazon app from off-site channels including Social media ads TikTok and Instagram while using Amazon Attribution measurement tags. Learn how to increase sales by 800% compared to regular Amazon links.Read More
If you haven’t been to Italy on vacation recently, you may not know that Exploding Bands Media is a renowned music advertising agency based in Milan. The team of marketing experts and dedicated music enthusiasts proudly have some of the hottest … Read More
While not everyone has the same taste in music, most people seem to have the same taste in their preferred music platform. Spotify holds the title of the most popular music streaming service, with 433 million users and 188 million subscribers worldwide.
For some, Spotify … Read More
A dynamic Amazon QR code that opens the Amazon app directly to your product page can drive traffic to your business and increase sales!Read More
Whether you’re just getting started or you already have a presence on Mercado libre, you can maximize your marketing efforts with the right links that get your shoppers back into the app from any channelRead More
We all know the ongoing joke about the retail store that everyone loves— you just can’t step into Target without spending at least $50 on items you just didn’t know you “needed”. The store seems ubiquitous, as the retail giant has … Read More
This post covers the benefits of advertising your Amazon storefront and products on the Snapchat platform with a focus on how app-to-app Amazon deeplinking helps you maximize sales. Snapchat app deep links drive sales, engagement and remarketing for your Amazon store and product listings! Best of all, you can easily measure your results at the link or influencer level with Amazon Attribution.Read More
Learn how YouTube videos with Amazon app deep links can increase sales by 2x, 3x, or even 4x. Plus you can measure your results at the influencer level with Amazon Attribution tags. URLgenius is a verified Amazon attribution partner best of all, there is no SDK and nothing to install or tech resouces needed.Read More
We’ve all casually scrolled through our Facebook feed, only to stumble upon an advertisement for a product that— to say the least— really gets us. (I was just thinking about getting some new sunglasses, and those look great!)
Or perhaps you see an … Read More
You can link to open directly to a specific review in the Amazon app while securely jumping over that Amazon website login— but only if you have the right type of app deep link— and URLgenius is here to help. There’s nothing to install and you can create one immediately to help increase Amazon rankings.Read More
Learn how to app deep link from the Instagram app to the Amazon shopping app and jump over that Amazon mobile login. Link to open the Amazon app to the right screen while passing Amazon Attribution tags for measurement will help you boost engagement, product consideration, revenue and ultimately your product rankings.Read More
A dramatic increase in scans with URLgenius made the JTV team view QR codes in a much more strategic way. Not just a shortcut, they act as a key that lets consumers unlock the value of the JTV brand. The company is just starting to discover what they can achieve with QR experiences but already seeing the results. Read More
URLgenius and Amazon Attribution is a powerful combination for driving sales and your filling your funnel for remarketing! This post tells you how to link from social media apps like Instagram, Facebook and TikTok to the Amazon app. The key is to open the Amazon app from social media and pass Amazon Attribution tags.Read More
URLgenius offers a unique dynamic QR code generator with a patented process for phone numbers (or SMS or Email) that allow the scanner to immediately place a call to the right number on any device— no more fumbling around try to find the right number Dynamic you can control the destination of the QR and scan— whether the QR opens a web page, an email, an SMS text or an app (in this case, the phone app). This post shows you how to create one step-b-step!Read More
Create single QR code that can immediately routes your customer to the right localized website or app that corresponds with their preferred language preference! Yes, I’m talking about one intelligent QR code that contains logic within it that instantly sends your user to the right location. Create your multi-language QR code in minutes and use the scanning data to enhance your first-party data strategies.Read More
TikTok has eclipsed the world of social media apps, and the company’s advertising platform is positioned to challenge Facebook’s dominance over the domain. The main reason you should be advertising directly from TikTok to the Amazon app? Because of the impressive growth of TikTok’s advertising platform. The secret is using URLgenius Amazon app deep links with Amazon Attribution tags. Why not grow with TikTok and let your marketing team ride those coattails to increase e-commerce sales on Amazon?Read More
URLgenius allows sellers, marketers and, agencies to update Amazon store and product links so they can detect and open the Amazon shopping app when found on the user’s mobile device. Deep linking to the Amazon Shopping app vs. mobile website will help you increase sales, engagement for remarketing and your product rankings. URLgenius links also supports Amazon attribution for sellers and affiliates.Read More
How can your brand begin to transition into creating a substantial audience and campaign on TikTok? How do you increase your TikTok followers? We have one answer for you: Create a custom QR code that opens the TikTok app directly to your brand’s profile and make sure to use it in all of your marketing channels. Here’s how to make one.Read More
QR codes are an easily misunderstood technology. This often leads to critical mistakes in QR marketing. But thanks to Coinbase and Super Bowl LVI, we all just experienced what a successful QR ad can look like at scale. (The results … Read More
Smartphone Cameras and Contactless Commerce Renew Interest in QR Codes
QR codes were first invented in 1994 by Toyota to assist in the car manufacturing process. The first QR codes were used to track vehicles and auto parts more … Read More
One of the best kept secrets in mobile marketing is that all of the popular social media apps use well-defined URL address “schemes” for key pages inside the mobile apps. These app URL schemes are typically defined for enabling … Read More
Using your brand’s domain with Instagram Link Stickers presents brand continuity to your audience looks more professional. More importantly, it inspires trust in the link and that will lead to higher conversion helping you reach your goals faster.Read More
Visits by city and the language-region preferences of your audience are important tools for ad campaign optimization and for making decisions about localizing content. This isn’t new for website marketing but the concept is now being applied to social and brand app marketing more easily. Read More
Wondering about the smallest QR code size that can still function? Or the minimum QR size for print? The three most important variables in calculating a QR code are display size, density and scanning distance. Functional scanning distance is determined by display size and density which have an inverse relationship when display size is constant. Platforms like URLgenius remove a lot of the guesswork for you.Read More
Marketers can create deep links and QR codes that will open the SMS app on their iOS and Android device with a pre-populated message. SMS text messaging deep links look like regular links but have app intelligence built in that can open the right SMS app.Read More
App store icons provide a familiar experience but separate links can be inefficient especially when scaling a campaigns on smaller screens and ad formats. Create a single app download link that can automatically determines if a consumer is on an iOS or Android device and route to the right appropriate app store.Read More
5 of the most common mistakes marketers make with QR codes – and how to avoid making them yourselfRead More
As a marketer, your number one job should always be to deliver brand trust to your consumers – matching your promises to their needs, staying relevant with the times and always acting in their interests.
A recent Deloitte … Read More
One of those rising stars of contactless marketing is the QR code. But being the savvy marketer you are, you know that they’ve actually been around for quite some time. Consider the evolution of the QR, why they’re popular again and what you need to know today create successful future campaigns that maximize scanning and conversion.Read More
Apple’s new privacy policy presents new challenges for marketers. Whether your goals are increasing brand engagement or app installs, there are innovative, organic campaign techniques that exist today that do not require SDKs or put your company at risk for a data breach or a privacy backlash.Read More
Rebaid, the service that connects marketplace sellers and brand owners with shoppers, covers some best practices on how to have a great launch as a seller on marketplaces including Amazon, eBay and Etsy.Read More
How do your get your Facebook audience to focus on a specific post especially those that are time sensitive? The answer is to link directly to that post in the Facebook app not just the Facebook website. This post tells you how.Read More
We sat down with the owner of an affiliate publisher site in Europe to learn more about affiliate marketing and today’s online shopping environment. He is seeing incredible results and wanted to share his experience and best advice for increasing conversion and commissions with Amazon app deep linking.Read More
We sat down with Manuel Suarez, CEO and Founder of Attention Grabbing Media, to more learn about marketing and selling on Amazon and how URLgenius has helped the company double conversion for Amazon sellers and is now an important part of the company’s strategy.Read More
App install banners can be a powerful tool for driving organic app installs and yet many companies still do not use them or deploy solutions with limited success. This blog post will tell you how to implement banners for your your website designed to accelerate organic installs while lowering your cost per install (CPI).Read More
If your company is shifting its resources to focus more on app marketing you are not alone. Amid the economic turmoil created by the Covid-19 crisis, the app market continues to see strong growth as consumers get ever more … Read More
URLgenius is used around the world by marketing agencies large and small. We Are Social is a well know international marketing agency with offices around the world. Recently, the company did some testing with the URLgenius platform and were so impressed with the platform, paid media manager, Alexandra Williams, participated in a blog post about her experience and why URLgenius is an important part of their strategy for paid social media campaigns.Read More
According to eMarketer, adults in the U.S. spent 90% of smartphone time and 77% of tablet time in mobile apps vs. browsers in 2018. Linking to apps has become increasingly important for marketers and agencies to increase conversion. Routing … Read More
Snapchat will reach 493.7 million users worldwide in 2022, on track to reach a milestone of more than 500 million users in 2024. Now that’s a sizeable captive audience for advertising!
So it’s no wonder that you’re looking for information about how to … Read More
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