Image
Top
Navigation

SEO

The Challenge of Indexing Social Signals

February 16, 2011 |

Good overview from Charlene Li on the challenges of determining social relevance.

I agree partially with Charlene: the challenge of engineering social relevance algorithms is, in part, about ascribing meaning to available social metadata.

As we learned with Google and … Read More

The Ruby Slippers of Search

December 20, 2003 |

(Read in entirety at Multichannel Merchant. Published 2003)

If consumers find e-commerce appealing because it helps them find and buy products easier and in less time, then your Website is no longer the shortest distance between points A and B; … Read More

The Invisible Edge – Search Engine Optimization

December 20, 2002 |

(Read in entirety at Multichannel Merchant. Published 2002)

Ask your e-commerce manager how your search engine optimization program is going, and he may be able to tell you that, say, 5% of your visitors came from Google by searching … Read More