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Firebase Archives - App Deep Linking and QR Codes for Amazon, Instagram, YouTube, and Facebook Marketers

It’s Sunset for Google’s Firebase Dynamic Links

June 16, 2023 |

In May 2023, Google announced it is shutting down Firebase Dynamic Links, which is part of the Firebase platform and offers deep linking capabilities. Google is no longer recommending Firebase Dynamic Links for new mobile app development projects.

An exact date … Read More

5 App Deep Linking Myths

September 6, 2019 |

The links you find in emails, display ads, search results or just about any marketing channel nowadays will often open a mobile app instead of a website. This capability is important for marketers and advertisers because user experience is … Read More

Why Doesn’t App Deep Linking Always Work?

August 22, 2019 |

App deep linking with Universal Links and Firebase is confusing because sometimes it works and sometimes it doesn’t. Deep linking doesn’t have to be a headache for marketers and agencies. This article explains why and how marketers can use cloud-based deep linking platforms to create their own deep links independent of these technologies.Read More