(Read in entirety at Mobile Marketer or Mobile Commerce Daily.)
It is the season of love. And if you are among the 57 percent of brands or 67 percent of agencies investing in iOS and Android applications this year, you … Read More
(Read in entirety at Multichannel Merchant. Published 2012)
You’ve got iOS and Android apps. You already know discovery in the App Store and Android Market is a challenge. Now there’s a powerful new channel consumers can use to find and … Read More
Ever wonder why big brands like Amazon, eBay, or Groupon, have their mobile apps ranked prominently on page 1 of Google, while your bundle of awesomeness remains hidden in the bowels of the App Store and/or Android Market?
Read this … Read More
(Read in entirety at Search Engine Land. Published 2011.)
Retail brands with popular mobile apps are benefiting tremendously this holiday season from prominent mobile app visibility in Google’s organic search results.
Search for Groupon, eBay, Amazon, Target, QVC or … Read More
Posted by Brian Klais
Google has made huge strides lately indexing and displaying iOS (and Android) app profile pages within the regular search results. But curious minds want to know: just how is Google’s algorithm treating iOS apps listed among … Read More
Freshness over at Search Engine Land!
The apps smartphone users love the most – Facebook, Google Maps, Google Search, Twitter, Yelp, Groupon – all fail to send referrer data into your analytics when users click your “natural” links within these … Read More
(Read in entirety at Search Engine Land. Published 2011)
Imagine justifying your PPC budget, if you could no longer track which keywords sent each visitor. Regardless of how successful your program is today, you probably would not think twice about … Read More