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URLgenius Step-by-Step: Deep Linking to Popular Retail Apps

June 30, 2016 |

Here at Pure Oxygen Labs, we’ve been working hard to create the only deep linking platform designed specifically for marketers. We started out with a focus on social apps and now thousands of marketers are using URLgenius to increase social … Read More

Should Your Multi-Channel Marketing Links Open Your Mobile App or Mobile Website? Let Your Customers Decide via Branded Choice Pages

June 17, 2016 |

Last February, Criteo released their Q4 2015 State of Mobile Commerce Report which analyzed over 1.5 Billion online transactions on mobile devices. One of the most important takeaways from the paper was that mobile apps converted at a higher rate than … Read More