Opening the Spotify app from the TikTok app requires the right type of link. The regular link will send your listeners to the Spotify web login where they cannot listen, like your song or follow the artist! This post shows you step-by-step how to jump over that TikTok walled garden. Plus we’ll show you how to create QR codes that open the Spotify app to specific artists, tracks and playlists. Read More
App store icons provide a familiar experience but separate links can be inefficient especially when scaling a campaigns on smaller screens and ad formats. Create a single app download link that can automatically determines if a consumer is on an iOS or Android device and route to the right appropriate app store.Read More
Apple is making moves to gain more control over advertising and attribution. No matter which app you need to link into or whether it’s web banners, deferred deep linking or custom QR codes. Now is the time for marketers and agencies to think differently and consider privacy-centric platforms that let you break free from attribution SDKs while lowering your acquisition and re-engagement costs.Read More
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