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Retailers Face a Build or Buy Decision for Omnichannel Deep Linking

July 13, 2015 | | 1 Comment

For those working in the ecommerce world the phrase “deep linking” is a familiar one. It simply means linking to a page deep within a website rather than the home page. Deep linking has always been a key conversion tactic … Read More

The Retail Shift from Mdots to Responsive and Dynamic Serving

January 19, 2015 | | 8 Comments

While most retailers still used dedicated mobile sites to power their mobile shopping in 2014, a significant shift is underway as retailers migrate towards responsive design and dynamically served mobile sites.

Based on mobile SEO audits Pure Oxygen Labs … Read More