Super Bowl XLVI was the first big game to occur in the post-PC mobile era. Mobile consumers delivered big numbers all night long. Were advertisers ready to take advantage?
In this month’s Search Engine Land column, I breakdown the key … Read More
(Read in entirety at Search Engine Land. Published 2012)
By now, you may have already put Super Bowl XLVI in the history books. But let’s remember: this was the first to occur in the post-PC mobile era. (It was supposed to … Read More
Happy belated New Year’s readers! In my newest Search Engine Land installation, I am proposing 10 cutting-edge mobile search and social resolutions every marketer should consider and implement to connect with mobile consumers in 2012 and beyond.
Check it out! … Read More
Ever wonder why big brands like Amazon, eBay, or Groupon, have their mobile apps ranked prominently on page 1 of Google, while your bundle of awesomeness remains hidden in the bowels of the App Store and/or Android Market?
Read this … Read More
(Read in entirety at Search Engine Land. Published 2011.)
Retail brands with popular mobile apps are benefiting tremendously this holiday season from prominent mobile app visibility in Google’s organic search results.
Search for Groupon, eBay, Amazon, Target, QVC or … Read More
(Read in entirety at Search Engine Land. Published 2011.)
As we approach Thanksgiving in the US, Google’s recent introduction of secure search understandably left many in SEO-land feeling more like the 99% these days – betrayed and powerless over the … Read More
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