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App Marketing Archives - App Deep Linking and QR Codes for Amazon, Instagram, YouTube, and Facebook Marketers

Retailers Face a Build or Buy Decision for Omnichannel Deep Linking

July 13, 2015 | | 1 Comment

For those working in the ecommerce world the phrase “deep linking” is a familiar one. It simply means linking to a page deep within a website rather than the home page. Deep linking has always been a key conversion tactic … Read More

App Deep Linking: Making Web Links That Adapt to Mobile Apps

January 21, 2015 | | 3 Comments

Mobile consumers today are spending 88% of their mobile time in apps – and still find it necessary to download another eight apps every single month. If this is true, new strategies and technologies are clearly needed for marketers to successfully engage today’s app-addicted mobile consumer.

One … Read More

Research: How Many Apps Are in Each App Store?

March 5, 2013 | | 16 Comments

UPDATE 9/25/2014: The number of apps in each store continues to rise. Below is an updated chart reflecting the number of apps in each app store as of September 2014. 

Stunning. Yesterday, ABI Research estimated mobile users will download 70 billion apps … Read More