Social is the Dominant Force Behind the Growth in Digital Spend
Mobile continues to transform the advertising industry. Consider some of the highlights from a new U.S. ad spending forecast for 2017 from Emarketer. Total digital spend continues to see … Read More
As the holiday season approaches, online retailers have all things mobile on their minds as ecommerce headlines are dominated by a wide range of mobile related trends including consumer behavior, cross-device advertising, Mobilegeddon, app indexation, deep linking and Google buy … Read More
Industry research confirms that consumers are increasing the time they spend inside smartphone apps. Localytics recently reported the average time people spend in their apps is up by 21% year-over-year, with music, health and fitness, and social apps showing … Read More
New research from Pure Oxygen Labs reveals a stunning lack of deeplink support across the top 50 retailers’[1] mobile apps. Deeplinks, like those created by URLgenius and others, make it easy to send people directly into an app – be it a … Read More
Today, Google rolled out a new sort of mobile SEO penalty that punishes companies that have mobile websites with irrelevant redirects. Google will start placing a “searcher beware” warning label on their listings. This is a new penalty specifically for … Read More
Today we are releasing a complimentary new research report (request a copy) focused on a unique mobile-specific issue that could impact mobile commerce this holiday season for some of the 75% of retailers that provide dedicated mobile sites.
Based on impending changes to Google’s search algorithm for mobile, we assessed the top 100 Fortune 500 companies to see how those companies would fare if Google’s changes went into effect today. Today, we are sharing the results of … Read More
UPDATE 9/25/2014: The number of apps in each store continues to rise. Below is an updated chart reflecting the number of apps in each app store as of September 2014.
Stunning. Yesterday, ABI Research estimated mobile users will download 70 billion apps … Read More
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