Are you ready to take your QR codes to the next level? Customizing QR codes is the new norm as brands and marketers fiercely compete for scans from tech-savvy consumers who never leave home without their smartphones. Marketers are quickly mastering … Read More
QR codes are an easily misunderstood technology. This often leads to critical mistakes in QR marketing. But thanks to Coinbase and Super Bowl LVI, we all just experienced what a successful QR ad can look like at scale. (The results … Read More
Posted March 8, 2012 by Brian Klais
The AMA annual marketing conference held in Madison this week, may have been a small event by national standards, but it was special to me – partially because I had the pleasure of keynoting, … Read More
Posted by Brian Klais, November 29, 2011
As a QR strategy and technology guy, I encourage marketers to “QR Everything.” You can imagine my delight yesterday when I discovered in my mailbox a liberal dosage of QR codes on the … Read More
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