Podcast marketing is now a hot trend but promoting them can be challenging. Facebook and other platforms do not want you to leave their app to open a podcast app. When a mobile user clicks the link to open your podcast, the embedded browser for Facebook and other apps will direct your visitor to a web login screen which breaks the connection to the podcast. You can easily fix this with app deep linking.Read More
How do your get your Facebook audience to focus on a specific post especially those that are time sensitive? The answer is to link directly to that post in the Facebook app not just the Facebook website. This post tells you how.Read More
Social media managers are always striving to increase engagement with their social content. When determining where to focus social marketing efforts, it helps to understand what percentage of a target audience has a particular social app installed on their mobile … Read More
This blog post is about app deep linking to your Venmo profile. The benefit of app deep linking to that it ensures that when you share the link, it opens the Venmo app directly to your profile which can lead to completing transactions more quickly. You can also create a customized QR code and have control over the fallback destination if the Venmo app is not installed.Read More
Apple is making moves to gain more control over advertising and attribution. No matter which app you need to link into or whether it’s web banners, deferred deep linking or custom QR codes. Now is the time for marketers and agencies to think differently and consider privacy-centric platforms that let you break free from attribution SDKs while lowering your acquisition and re-engagement costs.Read More
This blog post is for anyone researching QR codes and for agencies and marketers that need to create custom QR codes immediately for upcoming campaigns. Learn about the tools you need to create QR code deep links designed to increase touch-free engagement. There is no need to install anything and technical resources are not required.Read More
Agencies often have more than one client that needs app deep linking capabilities for brand and social apps. URLgenius offers agencies innovative tools that let you create, manage and report on app deep links across multiple clients and domains. This feature will help you streamline your operations and help your team become more efficient and more profitable. Read More
The Rise of Facebook Messenger and How Deep Linking to Your Brand Profile Increases Followers
In the summer of 2016, Facebook released some stunning success metrics for its Messenger app. Monthly active users (MAUs) reached 1 billion and over … Read More
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