The key thing to remember about QR codes for Facebook is that they need to open the Facebook app. Most QR code generators cannot create codes that open apps (which means you’ll be sending your visitors to the Facebook website login instead!) Here’s how to create a Facebook QR code for your profile, event or Facebook group.Read More
The QR code has become an important tool for driving patient patient engagement with healthcare brands. Combined with mobile apps, QR codes are a powerful combination for driving engagement content and care providers. In this post, we’ll show you how to create a QR code designed to open a mobile healthcare app and we’ll also share some tips on how to get your QR experience right and how to avoid a QR code failure.Read More
QR codes are an easily misunderstood technology. This often leads to critical mistakes in QR marketing. But thanks to Coinbase and Super Bowl LVI, we all just experienced what a successful QR ad can look like at scale. (The results … Read More
Wondering about the smallest QR code size that can still function? Or the minimum QR size for print? The three most important variables in calculating a QR code are display size, density and scanning distance. Functional scanning distance is determined by display size and density which have an inverse relationship when display size is constant. Platforms like URLgenius remove a lot of the guesswork for you.Read More
Marketers can create deep links and QR codes that will open the SMS app on their iOS and Android device with a pre-populated message. SMS text messaging deep links look like regular links but have app intelligence built in that can open the right SMS app.Read More
App store icons provide a familiar experience but separate links can be inefficient especially when scaling a campaigns on smaller screens and ad formats. Create a single app download link that can automatically determines if a consumer is on an iOS or Android device and route to the right appropriate app store.Read More
5 of the most common mistakes marketers make with QR codes – and how to avoid making them yourselfRead More
One of those rising stars of contactless marketing is the QR code. But being the savvy marketer you are, you know that they’ve actually been around for quite some time. Consider the evolution of the QR, why they’re popular again and what you need to know today create successful future campaigns that maximize scanning and conversion.Read More
This blog post is for anyone researching QR codes and for agencies and marketers that need to create custom QR codes immediately for upcoming campaigns. Learn about the tools you need to create QR code deep links designed to increase touch-free engagement. There is no need to install anything and technical resources are not required.Read More
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