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Brrr! Google Hands Out Mobile-Friendly Labels Just in Time for Code Freeze

November 19, 2014 |

It’s official. Google is rolling out new mobile-friendly labels in its search listings. In other words: Mobile SEO is now a requirement for mobile commerce and anyone who hasn’t made an effort to get on Google’s mobile nice list may … Read More

Bing’s new mobile crawlers – and what it means for your mobile SEO

November 4, 2014 |

Following Google’s lead – as it often does – Bing just announced changes to its mobile SEO crawler and processes which affects how sites are crawled, selected, indexed, and ranked. Outside of Barry Schwartz at Search Engine Land, the … Read More

Mobile SEO Page Analyzer: Your Secret Weapon to Protect Mobile Rankings

October 28, 2014 |

Does your mobile search engine ranking matter? You better believe it does. New research from seoClarity shows that the #1 ranked mobile link gets 3x more clicks than the #2 link, and the numbers drop dramatically from there.

Couple this … Read More

Research: As many as 95 percent of Top 50 Retailers Lack Deeplink Support in their Mobile Apps

August 4, 2014 | | 1 Comment

New research from Pure Oxygen Labs reveals a stunning lack of deeplink support across the top 50 retailers’[1] mobile apps. Deeplinks, like those created by URLgenius and others, make it easy to send people directly into an app – be it a … Read More

Deeplinking Beyond Facebook App Links

July 4, 2014 |

Earlier this week, Facebook announced a new enhancement to its App Link technology. Connecting between a Facebook ad or post into an app is now easier.

While this announcement certainly drives momentum for deeplinking and is great for Facebook in … Read More

New Mobile SEO Penalties from Google and How to Avoid “Try Anyway” with 3 Helpful Tips

June 5, 2014 | | 1 Comment

Today, Google rolled out a new sort of mobile SEO penalty that punishes companies that have mobile websites with irrelevant redirects. Google will start placing a “searcher beware” warning label on their listings. This is a new penalty specifically for … Read More

LinkedIn Problem Solved!

May 16, 2014 |

As of May 1st this year LinkedIn tipped the scales with over 300 million users. While LinkedIn is a powerful social network for professionals, its mobile experience is still evolving.

Putting a LinkedIn profile URL in your email signature is … Read More

Brainy New Tools for Managing iOS & Android App Deep-Links

May 1, 2014 |

One of the ways URLgenius helps mobile marketers is by enabling them to create targeted deep-links for any social media (or custom iOS / Android) app. This enables marketers, particularly those who are new to deep-linking, to get a feel … Read More

Deep-Linking into Facebook “Pages” on Android… #ForTheLike

May 1, 2014 |

Today we’re releasing improved URLgenius support for deep-linking Android users into Facebook “Pages” inside the Facebook app.

In our initial release, we enabled basic deep-linking into Pages within the Facebook app via a single URL scheme served to both … Read More

New Feature: Facebook Business Pages Get Genius-ified

April 8, 2014 | | 1 Comment

Last night, we released an upgrade to URLgenius extending app-detection and deep-link support for millions of Facebook business pages. Our original rollout supported only Facebook profile pages, but hey, geniuses never sleep.

Now, those of you that … Read More

86% of Mobile Time Spent In Apps. So What’s Your Deep Linking Strategy?

April 3, 2014 |

The other day, Flurry announced new research that solidified the dominant position apps have taken just 6 years into the mobile revolution.

According to the findings, Android and iOS users spend 32% of their app time playing games, … Read More